Building a High Profile on Facebook

Marketing Yourself on Facebook is All About Networking

Neil Patel has a great post on branding yourself on Facebook. He offers up six tips for making the most of Facebook. What strikes me about his piece is that everything he recommends, from “Don’t Stay In Your Circle” to “Keep Your Profile UP-to-Date”, is how basic the advice is. While I am positive these basics of social networking are not “known” by the mainstream, it is a bit discouraging to think that a business person, all of whom know the power of face-to-face networking would need this most basic advice. It is no knock at Neil, it is just sad that experts need to relay the same basic advice to folks. You would think the “secrets to success” would at least be something more “advanced”. After all, success can’t be that easy?

With a platform that is as easy to use as fork and knife, what does it say about the social network known as the general public?

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