Facebook Can Hardly Succeed in China

News of Facebook’s interest in China has been doing the rounds for quite some-time now. Facebook has also registered its Chinese domain Facebook.com.cn. However, Jack Zhang, President & CEO of one of the largest Chinese social networking site - Zhanzuo.com doesn’t think Facebook will be a threat.

Jack says, "We don’t think Facebook will become our real threat here in China".  He adds on, "On the contrary, few foreign Internet companies have done a great job in China up to now and we are confident of our future development."

Zhanzuo.com has been regarded as one of the largest social networking websites in China for college students since its establishment in 2006. It has 7 million active users and enjoys a good reputation among Chinese students abroad.

"As China’s economy develops, communication among people become less close," he says. "In the future, we want to make Zhanzuo.com not only as part of people’s online life but also part of their daily life."

Facebook also has competition from Xiaonei.com, which now claims to have 8 million active users in almost 8,000 colleges and universities in China.

Joseph Chen, CEO of Oak Pacific Interactive, also thinks likewise.

He refers to Facebook as a "paper tiger" and adds, "Facebook can hardly become a success in China, since social networking websites are culturally oriented, which means a successful business models in the US may not work simply by copying them to China," he says.

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