LinkedIn, the popular resort for business professionals, is suddenly gaining notice by social networking giant, Facebook. At a glance, LinkedIn is still miniscule in comparison to Facebook, with monthly unique visitors tallying just over 2 million (Facebook towers at 33 million a month). But that doesn’t mean Facebook isn’t watching.
Recently expanding its membership beyond that of college and high schools, Facebook is now eyeing the business audience as well.
Facebook’s “In the Works” section details that users will soon be able to group their friends according to their interests. Fortune and other publications believe this is a direct response to LinkedIn’s increasing prowess in the business sector. Similar to Facebook’s humble beginnings with solely a college audience, LinkedIn ignited its own start by connecting past and present business colleagues. However, its mantra, “Relationships Matter,” seems a little too general to remain “all business” for long. Look for LinkedIn to follow in the footsteps of Facebook - and fast.
To discover more of what’s new on Facebook go to: http://www.facebook.com/whatsnew.php?ref=ab
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